Two Invaluable Keyword Tools

Tuesday, January 9, 2007

Keyword Mistakes, Tips and Strategies

Keyword Mistakes and How I Learned From Them
Dan Theta

Top ranking search engine position is something that everyone
with a website desires. It is something that relatively few
people achieve however. The people who are smart enough to get
their site on the first page of Google definitely did their
homework when it came to search engine optimization. A lot of
researching, experimentation, and trial and error come into
play.

When I first started search engine optimizing my site I didn't
really know what I was doing. To me all I knew was "pick some
keywords, and optimize my site for them", and that was that.
Since then I've learned a lot, but I know I still have a lot of
learning to do. One big mistake I made because I was a complete
novice in SEO was: More

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Tips About Seo Keyword Density
Chris Angus

One of the main keys to search engine optimization is keyword density. This refers to the number of searchable keywords and keyword phrases that you are on your web pages. Keywords are vital to achieving a high page ranking. If there aren't any keywords on your pages to find for the search engines to index, there is literally nothing to find in the search engine results pages (also known as SERPs).

One of the most common mistakes that new entrepreneurs make when they are first starting a small start up ecommerce site is to only submit keywords to the search engines. They either forget or just don't realize that those keywords also have to be placed somewhere in the text of the site or the search engines just won't have anything to "hook" onto when someone uses one of your keywords to do a search. So do make sure that whatever you do the same keywords you are using out of context to promote your site are also used in-content inside your site. More

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SEO - How To Think Like Your Customers To Find Keywords
Chris Angus

You can use a thesaurus (either online or offline) to come up with keywords for your search optimization efforts or you can think like your customers. Your first step to thinking like your customers is to write out a short description of your business for your own use. Come up with a two-line description and then a way of describing it in less than five words. These are phrases that will come in handy for you later no whether you are using Adsense, submitting descriptions of article directories or entering descriptive phrases into URL submission programs. A good web based thesaurus is Roget's Internet Thesaurus.

When writing the two descriptions of your business as described above be sure to include a concise description of what exactly it is you do. Think of exactly what it is that makes your business unique or different in its objectives than your competition and include those words and phrases. Then expand that list to include one to five word descriptions of everything that you do or sell on your website. This is an incredibly effective way to create keyword combinations that can drive targeted traffic (meaning traffic that is looking to buy, not just window shop). More

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